For more than 60 years, Jumex has been the fruit beverage of choice among Hispanics and has grown in appeal among cross-over consumers, discovering and enjoying its unique flavors. With 50 SKUs of diverse and flavorful options, Jumex has become the preferred fruit nectar brand in the US.

Its assortment of fruit flavors lends itself to high consumer diversity, as its cool and refreshing products have been discovered and embraced by a wide range of customer segments.  

Growing in popularity and preference among a diverse consumer base, Jumex has now become the top-selling nectar brand in the US.